Whilst the debate on Linkedin Group CSR in Construction asks why Corporate Social Responsibility is the domain of large organisations, SME Emanuel Whittaker are pushing ahead with an inspiring CSR approach. This being their 175th year, the CSR approach for 2012 is aptly called 175 Little Acts of Kindness, setting a target to deliver, record and share 175 CSR themed acts of kindness.
The Emanuel Whittaker new look web site neatly puts CSR center stage as the envelope or wrap around for many activities (green deal, training and employment, equality and diversity, ISO 14001, carbon management, training, customer care, and more).
In a recent discussion with Rukhsana Nabi, Partnerships Manager at Emanuel Whittaker, she explained that CSR at Emanuel Whittaker reflects the culture, “its who we are and what we do – not a set of processes and procedures” and that the reason for this years initiative is simply to share what we do, rather than a PR or marketing campaign.
Emanuel Whittaker will be sharing their 175 stories during 2012, through their website, facebook and through twitter @emanuel_whittack, using the #175littleacts hashtag.