Can social media drive built environment sustainability?
Over the last few weeks I have been working with Ryan at the Construction Network and the team at Sustainability Now on an exciting project to bring social media discussions into the free to attend virtual online Sustainability Now event on the 9th and 10th November
There are two main linked themes to this initiative, a unique sustainability social media ‘list’ and an online social media lounge
The listing, in collaboration with Peerindex ranks UK sustainability twitter users on authority in sustainability and is derived from other lists recently curated by the Construction Network (eg Architecture with Su Butcher and Built Environment Paul Wilkinson for example). It includes all aspects of the built environment from civil engineering to FM to PR to architecture to products to construction and more.
Being ranked on authority in sustainability we will see some surprises when the list is launched at midday during the show. Those with low a Peerindex score, or low activity may well see themselves quite high on authority listing, whereas those with very high activity or Peerindex scores may not rank in the top 100 at all. Quality not quantity perhaps?
Peerindex describe authority as the measure of trust; calculating how much others rely on your recommendations and opinion in (sustainability), and is one component of the overall PI score. ie, it is where people will go for sustainability information on twitter (At least to UK sources, we may well expand to a global list next time)
The second exciting initiative is the social media lounge. Over the two days of the show a number of social media practitioners and advocates will be in a virtual lounge discussing the use of social media in the built environment, and in particular how it can be used to drive sustainability.
Those in the lounge will include @gb_news and @greenbuildexpo, @EEPaul @CKEgroup, @SuButcher @KirstieColledge @priteshpatel9 @KLHSustain @carinawtweets, @DIEMltd.
Amanda Jones @Peerindex will also be online to answer questions on the sustainability list, alongside myself and Ryan (@fairsnape and @ryanbriggstcn)
For more background information see:
Sustainability Now Registration Page